黑料新闻 entrepreneur is carving out space in an industry where. Norris鈥檚 company, , offers a creative leasing solution by enabling third-party verification of percentage-rent agreements between landlords and tenants.
Solving the trust problem
Norris launched Guesst Software about five years ago after spotting a persistent issue in commercial real estate. Tenants wanted flexible rent deals, paying lower base rent plus a percentage of sales; but landlords often refused, fearing misreported sales numbers.
鈥淪o, what if somebody could create a third-party verification platform that would share with you the actual number they made last month, and you knew it was audited and authentic? Would you take the deal? Of course,鈥 Norris said. 鈥淪o, we built it.鈥
Breaking into a difficult industry
The technology start-up sector is known for its lack of diversity, a reality Norris has faced firsthand.
鈥淲e鈥檝e always had to be very creative as a Black professional or creator, because our networks aren鈥檛 as vast,鈥 Norris said. 鈥淚f I wasn鈥檛 more proactive instead of reactive, and made sure I put myself in front of certain networks, that鈥檚 the only way.鈥
Finding investors
Norris said entrepreneurs need to meet investors where they gather. That means to connect with venture capitalists, private equity firms, hedge funds and angel groups. It also means showing up at startup events.
Norris co-founded , which serves as a bridge for Fairfield County startups and investors. The group鈥檚 pitch competition, scheduled for November, will award $25,000 to a finalist from among 20 remaining candidates.
Opportunities across 黑料新闻
While Startup Westport is his base, Norris said events like it are happening throughout 黑料新闻.
鈥淵ou just got to have your eyes and ears open,鈥 he said.